Events Economy Country 2025-12-13T05:37:23+00:00

Jungkook from BTS Named Global Chanel Ambassador

Jungkook of BTS has been announced as a global ambassador for the iconic French fashion house Chanel. The artist shared his thoughts on the collaboration and noted his love for the Bleu de Chanel fragrance.


This Thursday morning, it was announced that Jungkook from the Korean group BTS has become a global ambassador for the iconic French fashion house Chanel. The announcement was made on the official Instagram account of the fashion firm (@chanelofficial) through its Stories, featuring a videoclip with images and a few words from the idol. (...) "As an artist, I try to remain true to my own style while accepting new challenges, so this collaboration with CHANEL Fragrances and Beauty is especially significant for me," said Jungkook. The 'golden maknae' (the youngest member of a group with multiple talents) commented that Chanel is a pioneering house that appreciates "its timeless heritage while constantly reinventing itself with modernity." The news comes shortly after the artist revealed that his favorite fragrance is Bleu de Chanel in one episode of "Are You Sure?!"